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2023-09-05 18:35:27
意略明是一家以洞察为驱动的战略咨询公司,创立于2007年。基于行业领先的管理咨询与市场研究经验,意略明已逐渐转型成为一家以数据赋能为核心,以人工智能为驱动的高端营销战略咨询集团,业务范围开始在全球进行扩张。
意略明的优势在于对数据的独到见解。我们坚信,不同维度的数据分析,经过适当分析,都能够为企业提供有效的业务洞察。从成长蓝图的规划到超级品牌的定位,从产品和商业模式的创新到应用大数据来重新定义未来营销新规则,意略明独特的营销理念和数据赋能方法为众多客户提供了行之有效的市场洞察和战略支持。
随着业务范围的不断延伸,如今意略明已经成功构建了一系列针对不同行业客户、解决不同商业问题的专业团队,依靠我们的独特优势和行业领先的专业水准,我们立志于帮助客户实现持续不断的创新、增长,并在激烈的市场竞争中立于不败之地。
Founded in 2007 as an insight-driven strategy consulting firm to leverage the best of the management consulting and market research industries, Illuminera has evolved into a premier data-empowered marketing and strategy consulting group with a global ambition.
Illuminera’s unique strength lies in the deep belief that data of all dimensions, if analyzed properly, can lead to revealing insight which in turn illuminates powerful business strategies. From developing growth roadmaps to positioning mega brands, from innovating new products and business models to rewriting the rules of marketing with big data applications, time and again our unique philosophies and methodologies yield insights and strategies that deliver substantial impact.
Today Illuminera has expanded into a collection of boutiques each with unique strengths and specializations but all relentlessly striving to help clients to innovate, to grow and to win.